Double Sided Postcards
Double sided A5 postcard used at student events to advertise the Alumni Edge learning and networking platform. Featuring Western teal for Alumni as approved by the Art Director.
Double-sided A6 postcard for Western Careers & Employability. Featuring an adaptation of the Western Sydney University brand aesthetic as approved by the Art Director. This includes bold use of the colour palette with a combination of gradient overlaid duotone photos with bright cheerful illustrations.
MyCareer Website Refresh
As part of the MyCareer staff website refresh, I collaborated closely with the Office for People team to elevate the site’s visual identity and user experience. To support development, I also produced detailed wireframes and mockups that guided the external web developers through the layout and interface design. Included in the design outcomes were a cohesive suite of banners and custom icons that enhanced usability while aligning with Western Sydney University’s brand standards.
Led the visual design for the MyCareer website refresh, creating brand-aligned banners, icons, and layouts that modernised the user experience.
Iconography for buttons to support site navigation
Carousel Banner Header for the MyCareer website
Carousel Banner Header for the MyCareer website
Email Footer Banner for the campaign promoting the new MyCareer website page.
Digital Campus Screens
These digital campus screens apply a bold brand palette, illustrated characters, and duo-tone gradient washes to campus photography. They incorporate the Art Director approved visual aesthetic for the Western Careers & Employability team. I focused on clear visual hierarchy and rhythmic motion—using scale, timing and simple transitions—to create eye-catching animations that guide the viewer through key messages and encourage students to explore Careers & Employability programs.
Social Media Animation
Text Animation to advertise the Career Activate student program held by the Careers & Employability, Western Edge Team.
Western Edge Learning Platform
Western Edge is an application used for the delivery of online learning content. Stakeholders across the university utilise this platform for learning content for students and some cases staff also. I work closely with the Strategic Projects team, Careers and Employability team, Industry Partners and other university stakeholders to create assets to illustrate learning content. This includes playlist covers, illustrations, data visualisation, infographics and tables and award badges.